MONORETO - Social Networking Platform


Monoreto is a mix of Instagram, SteemIT, Kickstarter, a charity platform and HQ Trivia. It's a social network with monetization of likes. When you tap "like" button you send at least 5 cents in Monoreto tokens. 
The biggest problem of existing social networks is their “ungratefulness” for the efforts made by ordinary users that create content. On existing social networks like Instagram, Facebook, Reddit, Twitter, VK, and many others, users generate quality and unique content without any compensation at all. No users of these popular social networks get rewarded for their content by the network or other users. 
Monetization of content through advertising is usually done by hyped bloggers and photographers who decide which advertisers to cooperate with as well as new authors who advertise questionable goods and services to earn money. 
The structure of most social networks does not value the idea of likes as promotion of the content’s author. This leads users to like things even when they don’t really like the photo or video and also like things for the sake of attracting new followers. But even if the like is legitimate, it still doesn’t bring direct benefit to the author. 
To solve this problem, a team of specialists has developed the innovative Monoreto platform. Monoreto is a social network that: 
  • Gives every user the opportunity to earn from posting photos and videos 
  • Increases the significance and value of likes and improves the overall quality of content 
  • Reduces the need for blogger ads as a monetization method 
  • Makes fake likes and bots unprofitable 
The majority of social networks have an exclusively one-sided type of user interaction:
  • If a user likes something, it is free support for the author who doesn’t have reverse feedback.
  • If the author is famous, desire to further promote the author is reduced because of the volume of likes that have already been received.
  • When 1 like = 5 cents in tokens, this problem becomes greater since real money that the user will have to part with is being deducted.
To solve this problem, a team of experienced Monoreto specialists decided to base their product on a simple and understandable mechanism to promote giving likes. The main point is that both content creators and users get benefits. The more likes the user gives, the higher his own rating on the user chart becomes. A low cost for likes allows people to do what they “like” and also gives them something to compensate for the fact that they are transferring money to do so.
Another serious problem faced by social media content users is the high number of advertisement posts. Young audiences strive to search out information on their own and are thereby annoyed by excessive advertising.
To solve this problem the Monoreto network will help talented authors break free from dependence on advertising. If content popularity is sufficiently high, authors will get a large number of monetized likes. This will promote relations between content makers and followers and increase audience loyalty as a result of the reduction in annoying advertisement posts.When monetizing likes becomes possible, this problem will become more serious because:
  • The rightsholder might not get revenue from his own product.
  • There is a possibility that a user who wants to support a creative person he likes will end up dealing with a scammer, be disappointed, and refrain from supporting others in the future.
In order to solve this problem, the Monoreto team will develop an automated mechanism to check content uniqueness when it is uploaded to the social network.
Monoreto is a social network that wants to reward users posters for their original content. This is a social network where users pay to like the posts that they really like and help boost the creators of original content and reward them in the process. Users who pay to give likes also move up in the feed.
Each like costs at least 5 cents in tokens. By giving likes you promote your account in the newsfeed (as well as by receiving likes), get a part of the platform's profit and other benefits. Zero transaction costs and all the mechanisms to motivate liking mean a lot of use cases (direct profit without ads, crowdfunding, charity, online quizzes with cash prizes etc). 
Monoreto makes it possible to hold online quizzes just like in HQ Trivia. The main distinction, in Monoreto there is no need for ads. So, a winner’s pot in Monoreto online quizzes can be made from small users’ contributions (1-5 cents or more). In this way, Monoreto goes further than existing platforms with monetization of likes. The team creates a social network that will make the process of transferring funds as easy and profitable as possible. That is why the number of Monoreto’s use cases is limited only by our imagination. 



Why Monoreto is Different from Other Social Networks?
Every Monoreto user will get the opportunity to earn money for managing his personal account. Posting quality photo and video content will allow users to earn cash rewards along with likes from followers and other people. Users will also be able to rate other content with the help of likes if this will promote their accounts in the newsfeed. This will lead to posts getting more likes from the same users. Unlike most other social networks, Monoreto will see winners among not only those who gain popularity but also among those who are sincerely ready to support authors of quality content. 
Monoreto Benefits For User
  • Gives every user the opportunity to earn from posting photos and videos 
  • Increases the significance and value of likes and improves the overall quality of content 
  • Reduces the need for blogger ads as a monetization method 
  • Makes fake likes and bots unprofitable 
ICO AND TOKEN DETAILS 
MNR is ERC20-compliant app token with limited emission. Each Like promotes your account in the news feed along with popular ones. Besides, you can pay by MNR for advertising on the platform. The possibility of convertation of MNR to internal tokens MON in equal proportions after the launch of the platform is under consideration. 
  • Token Ticker: MNR   
  • Platform: Ethereum
  • Type: ERC20
  • PreICO price: 1 MNR = 0.025 USD
  • Price in ICO: 1 MNR = 0.05 USD 
  • Pre-ICO start and finish dates: 10 May 2018 – 10 June 2018 
  •  Pre-ICO Soft Cap: $200,000 
  • Pre-ICO Hard Cap: $800,000 
NOTE: During the pre-ICO, distribution of 6% of tokens with a 50% discount from the ICO price excluding ICO discounts (2.5 cents) is planned. 
If the pre-ICO soft cap isn’t reached, all funds raised will be returned. If the soft cap is reached, an ICO will be held.
  • ICO start and finish dates: 15 August 2018 – 30 September 2018 
  • Token Supply: No more than the hard cap   
  •  ICO Soft Cap: $1,000,000 
  • ICO Hard Cap: $15,000,000 
NOTE: 57% of tokens are planned to be distributed during the ICO with discounts depending on when the tokens are purchased. 
If the ICO soft cap is not reached, all funds collected during the ICO will be returned. 
  • Min. investment: 0.1 ETH 
  • Accepting: ETH 
Token Distribution
  • 23% to initial platform users
  • 11% remains the company’s share
  • 3% used for bounty prizes
  • 63% to crowdsale participants  
Distribution of collected funds after the Token Sale:
  • 50% for development of the Monoreto platform
  • 25% for marketing and advertising applications
  • 15% for future development of the Monoreto platform
  • 10% in expenditure on legal regulations
BONUSES
ROAD MAP
Q2 2017
  • Research needs of market.
  • Research of platform launch on the international market.
  • Creation of draft platform design.
Q3 2017
  • Development of marketing innovation mechanism inside platform Monoreto.
  • Resolving questions of technical realization of the platform and its scaling.
Q4 2017
  • Preparation to blockchain technology use in project.
  • The beginning of work on Whitepaper.Engagement of consultants.
  • Project introduction to potential users.
  • Development of ITO campaign for raising funds.
  • Overview of technological solutions of the platform and its positioning.
  • Development of media plan and marketing research.
Q1 2018
  • Beginning of marketing campaigns on tokens sale.
  • Organization of Monoreto’s community.
  • Presentation of project and integration into mass media.
Q2-Q3 2018
  • Presentation of functional core of platform.
  • Start of fund raising to bring product to world market.
  • Presentation of project to holders of tokens at international level.
  • Completing distribution of tokens.
  • Beta-version of product.
Q4 2018
  • Monoreto Investment.
  • Launching escrow system.
  • Smart contracts within the platform
Q1-Q3 2019
  • Unlock 20% of tokens for first users from platform development fund.
  • Designing effective smart feed tools to promote users.
  • Developing mobile application.
  • Translation to additional languages.
TEAM
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Author: JigaMola

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